Brewing Faster Salesforce Operations for Keurig Dr Pepper

About the Client

A leading North American beverage company with a diverse portfolio of brands. As part of their product lifecycle, the company maintains detailed packaging recipes in Salesforce  including specifications such as container types, dimensions, materials, and related product metadata.​

Business Challenges

  • Existing assembly structures lacked flexibility: The Salesforce environment did not support a dedicated classification for Primary Assemblies, making it difficult to distinguish them from other assembly types within operational processes clearly​
  • Limited visibility into packaging specifications: Packaging information, finished goods data, and related assembly records were connected inconsistently, reducing traceability and making packaging validation more difficult​
  • User experience was not optimized for assembly management: Existing page layouts and workflows were not tailored to different assembly types, resulting in cluttered interfaces and inefficient data entry for business users​
  • Packaging visuals and documentation were difficult to manage: Images and supporting documents related to packaging and containers were not centrally organized, limiting accessibility for quality control and operational teams​
  • Security and access controls required refinement: User permissions and field visibility needed to be reviewed to ensure that sensitive packaging and assembly information remained accessible only to the appropriate teams​

What We Did

  • Assessed the existing Salesforce environment: Conducted a detailed review of the client’s Salesforce org, including custom objects for Assemblies, Packaging, Finished Goods, and Files, to identify limitations in assembly tracking and documentation processes​
  • Introduced a new Primary Assembly record type: Added a dedicated record type within the Assemblies object to clearly separate Primary Assemblies from other assembly categories while preserving existing workflows and system stability​
  • Customized Lightning pages and layouts: Configured role-specific page layouts and Lightning record pages tailored to the new assembly structure, improving usability and simplifying data management for end users​
  • Enhanced the Salesforce data model: Updated object relationships between Assemblies, Packaging, and Finished Goods to improve traceability, maintain data consistency, and support structured operational workflows​
  • Strengthened data quality controls: Added custom fields and validation rules to enforce standardized data entry and improve the accuracy of packaging and assembly information​
  • Optimized file and image management: Leveraged Salesforce Files to centralize storage and access for packaging images and related documents, enabling teams to visually validate packaging specifications directly from related records​
  • Refined security and access management: Reviewed and updated profiles, permission sets, and field-level security to ensure controlled visibility and compliance across packaging and assembly data​

Value Delivered

  • Seamless enhancement of the existing Salesforce org: The new Primary Assembly functionality was introduced without disrupting existing workflows, allowing teams to continue operations with minimal change management effort.
  • Clearer assembly classification and improved data structure: Dedicated assembly categorization and enhanced object relationships improved traceability and simplified management of packaging and finished goods data.
  • Improved user experience and operational efficiency: Customized Lightning pages and streamlined workflows reduced complexity for users and improved day-to-day productivity.
  • Centralized access to packaging visuals and documentation: Teams can now easily access packaging images and supporting documents from a single location, improving quality control and collaboration across departments.
  • Faster product setup and stronger collaboration: Improved visibility into packaging specifications and assembly data enabled better coordination between packaging, manufacturing, and product teams, accelerating product-related processes.

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